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Prioritize Candidate Engagement and Construct Relationships with Expertise


Lever is thrilled to proceed a quarterly characteristic highlighting responses from a few of our knowledgeable HR service and expertise companions.

See how the next thought leaders responded to the query under and apply their insights to your personal enterprise.

In line with the 2024 Make use of Job Seeker Nation Report, 56% of job seekers immediately consider that the labor market favors candidates. And practically two in three staff consider it could take them lower than three months to discover a new job.  

For employers immediately, understanding job seekers’ mindsets, motivations, and habits is important to connecting with candidates extra successfully and staying aggressive in a decent labor market.

How are you working with scaling organizations to prioritize candidate engagement at each step of the hiring journey and construct stronger relationships with expertise? 

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Lourdes Fernandes, Chief Working Officer, cFIRST Background Checks 

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Efficient candidate engagement is a important part of the background screening course of. It includes placing a stability between participating candidates whereas additionally safeguarding candidate information.

As a background screening firm, cFIRST prioritizes making a seamless and frictionless expertise for candidates. Our candidate engagement methods are primarily based on sturdy expertise, clear communication, and environment friendly processes.

Listed here are some working ideas we comply with:

  • Automated Candidate Outreach: We leverage automation to streamline candidate communication. Automated emails, SMS, and chatbots guarantee well timed updates and cut back guide intervention. Personalised messages improve engagement, offering candidates with related details about the screening course of.
  • Environment friendly Doc Add Course of: cFIRST candidate portal gives a user-friendly interface for doc submission. Candidates can seamlessly add obligatory paperwork. Clear directions and tooltips information candidates by the method, minimizing errors and guaranteeing correct submissions.
  • Seamless Bodily Checks: We work with prime pathology service suppliers to facilitate bodily checks, together with drug assessments and well being screenings. Our scheduling system integrates seamlessly with candidates’ calendars, permitting them to decide on handy time slots. Common communication retains candidates knowledgeable in regards to the standing of their screenings, lowering nervousness and uncertainty.
  • Candidate Satisfaction Metrics: We measure candidate satisfaction by post-screening surveys. Suggestions helps us establish areas for enchancment and refine our processes. Our spectacular 97% candidate happiness charge displays our dedication to delivering a optimistic expertise.

About cFirst

cFIRST is a number one world digital background screening associate for enterprises, primarily based in Cincinnati, Ohio, with operations in the US, India, and the UK. With 15+ years of business expertise, cFIRST has been serving to enterprises make knowledgeable hiring selections globally.

We improve the consumer expertise by a user-friendly on-line platform that allows simple ordering of background checks, gathering paperwork, monitoring reside statuses, and retrieving paperwork. With our clever platform mechanics, a number of screening capabilities, and responsive interface, our shoppers can obtain a quicker turnaround time for his or her background screening necessities. cFIRST persistently outperforms its rivals in glorious consumer and candidate rankings, as confirmed by our 97% consumer retention ratio and 98% buyer happiness charge.  

Julie Reed, Recruiting Supervisor, SDHR Consulting 

Julie ReedJulie Reed

Within the present job market, job seekers have gained vital energy, because the 2024 Make use of Job Seeker Nation Report underscored. It reveals that 56% of job seekers now understand the labor market as favoring candidates, and practically two-thirds are assured they might safe a brand new job in lower than three months.

This shift in dynamics necessitates employers to adapt their recruitment methods. Efficient candidate engagement has emerged as a necessary recruitment tactic and a important part in constructing long-term relationships with potential workers. By understanding and prioritizing the candidate expertise, organizations can efficiently entice and retain prime expertise.

Personalizing the recruitment course of isn’t just a technique however a vital step in making candidates really feel valued from their first interplay. Methods to reinforce candidate engagement embrace sustaining well timed and clear communication all through the hiring course of, which helps construct belief and handle expectations.

Offering constructive suggestions, even to these not chosen, encourages future purposes and leaves a optimistic impression.

Leveraging expertise, resembling AI-driven recruitment platforms, can streamline processes whereas guaranteeing a personalized effect stays intact. These applied sciences can deal with preliminary candidate screening, permitting recruiters to spend extra time constructing significant relationships with candidates and enhancing total engagement.

Efficient candidate engagement methods supply quite a few long-term advantages for organizations. Improved employer branding, as an illustration, can entice high-quality candidates and enhance the chance of supply acceptances. Absolutely engaged candidates usually tend to settle for job gives and stay loyal to the corporate, leading to greater worker retention charges. Offering a top quality candidate expertise can result in word-of-mouth suggestions, increasing the pool of potential candidates. 

In conclusion, prioritizing candidate engagement is about filling positions and constructing a aggressive, profitable group. Corporations ought to take instant and actionable steps to make sure their recruitment processes are candidate-centric, fostering stronger relationships with expertise in immediately’s candidate-driven market.

About SDHR Consulting

SDHR Consulting is an HR and Recruiting agency that helps shoppers in a variety of industries and sizes, from start-ups to Fortune 500 corporations. In terms of the Recruiting aspect of our group, our Recruiters have a collective common years of expertise of over a decade and are situated throughout the U.S., permitting regional market experience in addition to time zone benefits. We customise our recruiting companies to suit the group’s wants, together with month-to-month subscriptions, hourly subscriptions, and contingency. Our Recruiting specialists specialise in filling purposeful and technical positions and the flexibility to assist all of your group’s recruiting wants. Study extra at SDHRConsulting.com.

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Katja Vincetic, HR Transformation and HR Expertise Guide | Founder, Form Up HR

Katja VinceticKatja Vincetic

When founding Form Up HR, I had precisely this as a objective — I needed to assist corporations perceive and prioritize candidate expertise at each step of the journey. Employers can’t afford to offer unfavourable candidate experiences anymore because the enterprise and model prices are too excessive.

When serving to corporations optimize the candidate expertise and journey, we begin with an audit and a well being verify of their complete expertise acquisition. We map the journey out, establish enchancment factors and provide you with an enchancment plan. Mapping the candidate journey is a important step to do because it offers an outside-in perspective and actually helps us establish core issues in it.

We do it by utilizing product administration instruments and ideas — we actually wish to perceive the top customers and their ache factors and construct significant options for these ache factors. Consumer interviews, focus teams, course of, and persona maps all assist us empathize with stakeholders within the expertise acquisition course of.

We consider empathy is vital in deciding which enhancements are important.

Fairly often, enhancements we have to make are sometimes associated to expertise optimization. Corporations both need assistance selecting their first instruments or optimizing the prevailing recruitment tech stack. Whereas simply implementing expertise doesn’t resolve issues, good instruments assist streamline processes, create readability, and make hiring easy for candidates and employers. 

About Form Up HR

Form Up HR is a boutique consulting company specializing in Agile HR Transformation and HR Expertise. We assist corporations optimize their HR features, put together for scale, and implement expertise to drive effectivity. Our product-driven, human-centric strategy makes us a novel associate for forward-thinking organizations seeking to remodel their Individuals features into enterprise worth drivers.

Our mission is to empower HR and Individuals groups to steer their organizations to future success. Based within the Netherlands in 2023, Form Up HR serves world corporations of all sizes and industries, pushed by a dedication to innovate and enhance. We provide workshops and interim venture companies in product-led, agile, and digital HR transformation. Contact us at good day@shapeuphr.com or go to www.shapeuphr.com.

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Ben Keighley, Co-Founding father of the AI-powered recruitment platform Socially Recruited

Ben KeighleyBen Keighley


From First Contact To First Day In The Job, Connection Is Key For Employers

Tight labor markets have made it a vendor’s marketplace for candidates, so it’s maybe no shock that two in three staff surveyed for the Make use of Job Seeker Nation Report really feel it could take them as little as two months to get a brand new job.

Nowhere is that this more true than within the U.S., the place the labor market continues to run scorching — creating 206,00 new jobs in June alone and pushing up wages by 4.1% over the 12 months. Hiring managers, subsequently, face two challenges: intense competitors from different employers within the battle for expertise and a expertise pool that feels so assured in its capability to get a brand new job that it solely searches sporadically and even by no means. The important thing to assembly each challenges is connection.

Should you can perceive the job seeker’s mindset and motivation, you’ll establish the precise individuals and have interaction them in the precise means — even when they’re not actively looking for a brand new position.

Serving to employers establish and join with ‘passive candidates’ like that is central to our mission at Socially Recruited. Our platform makes use of machine studying to pinpoint ‘needles in a haystack’ people who find themselves already at work however may very well be tempted to maneuver to a gorgeous new position.

We do that by analyzing virtually 4 million particular person information factors to disclose individuals’s suitability for roles, primarily based on their social media presence and exercise. As soon as we’ve discovered candidates who match completely our consumer’s wants, we attain out to them with focused adverts positioned of their most well-liked social media community.

As quickly as they click on on one among our advertisements, they’re guided seamlessly by an intuitive, AI-powered utility course of that may be accomplished in simply 60 seconds. This makes making use of for a job as fast and straightforward as making a purchase order on Amazon.

This encourages extra certified candidates to use whereas additionally avoiding the curse of deserted purposes suffered by typical, clunky on-line job utility kinds. The primary vacancies we marketed utilizing this technique recorded a median utility charge of 9.7%, with one in 10 of those that noticed a job advert making use of instantly.

Against this, the business common advert view-to-application charge — even amongst lively candidates looking for a job — ranges from 1% to 4.3%. In a aggressive labor market, constructing a reference to candidates is vital — proper from first contact and even earlier than they’ve thought-about making use of.

About Socially Recruited

Socially Recruited is a digital headhunter which helps employers discover the precise individuals quicker. It makes use of social media to focus on ‘passive candidates’, lowering the period of time it takes to use for roles and offering employers with a various pool of high-quality candidates.

The agency’s expertise identifies the place and when adverts ought to seem and tailors recruitment campaigns primarily based on candidate profiles and which platforms are producing probably the most engagement. Socially Recruited advertises throughout 1000’s of internet sites, social platforms, and apps, together with YouTube, Amazon, Fb, Twitter, Instagram, LinkedIn, Google, Gumtree, Sky Sports activities, and The Solar. Study extra at www.sociallyrecruited.com

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