I will inform you one thing that may be arduous to listen to: for those who’re nonetheless counting on one job to outline your profession and safe your future, you are strolling towards a cliff.
Over 20 years in the past, I walked away from company America as a result of I did not like who I used to be changing into—burned out, uninspired, and terrified my daughter would develop up considering distress was simply a part of maturity.
That call launched my journey as a profession coach and entrepreneur. Right this moment, I’ve 2.5 million LinkedIn followers, over 580,000 e-newsletter subscribers, and 1.2 million TikTok followers. However I did not get right here by taking part in it secure. I escaped the one-job lure, and now I educate others find out how to do the identical.
The Fact About Right this moment’s Job Market
We’re at a pivotal second in profession historical past. On the time I am penning this (June 2025), over 150 massive U.S. firms have already introduced main layoffs this month alone. We’re going through what I consider would be the worst white-collar recession we have ever seen.
Why? One phrase: AI.
The founding father of Anthropic, one of many world’s greatest AI firms, lately acknowledged that just about 60% of entry-level white-collar jobs are being eradicated. These roles aren’t coming again. We may see white-collar unemployment hit 20% inside 5 years.
However this is what that quantity actually means: it refers to conventional unemployment. Individuals with only one job and one supply of revenue. That is the outdated mannequin we have been skilled to comply with, and it is collapsing proper in entrance of us.
Why I Name It the “One-Job Rip-off”
Let’s be sincere: the “one-job” mannequin advantages employers excess of it advantages you.
Firms need you to really feel depending on them—clinging to advantages, grateful for job safety, much less more likely to query the lengthy hours and stress. That means, you develop into what I name a “trad job” employee (conventional job)—one employer, one paycheck, one ability set, useless finish.
However we’re waking up. Professionals are beginning to see there’s a greater technique to work and dwell.
The Time-for-Cash Cliff
Most individuals image their profession like a staircase: you begin on the backside with little expertise and low pay, then steadily climb up incomes extra over time.
That is not the way it truly works.
Your profession seems extra like a pyramid. You begin on the backside in entry-level roles, transfer into the mid-level “candy spot” the place issues really feel good, however then the highest begins closing in. There are fewer roles accessible at your wage stage.
That is what I name the time-for-money cliff.
Yearly, new expertise enters the pyramid. Firms need revenue, so why pay you $120K after they can rent somebody with 90% of your skillset for $70K? Whenever you get pushed off that cliff, you land in what I name the “govt wasteland,” full of good, skilled professionals who anticipated continued development however had been blindsided when firms lower them unfastened.
The Data-for-Cash Revolution
Here is what distant work taught us through the pandemic: while you lower out the commute and labored fewer hours, you continue to received the identical paycheck. Why? Since you had been lastly being paid to your output, not simply your time.
You bought a glimpse of what freedom seems like.
That is the shift we have to make completely. As an alternative of buying and selling time for cash, we have to commerce data for cash.
Give it some thought this fashion: somebody has a $10,000 drawback. You know the way to repair it in 10 minutes. You remedy it, and so they pay you. Do you’re feeling responsible? Most individuals do as a result of they’re caught within the mindset that point equals worth. However the consumer is not paying to your time. They’re paying to your experience, your data, your means to ship outcomes.
Your 4-Step Escape Plan
Step 1: Establish Your Distinctive Worth Add (UVA)
Your UVA is what units you aside out there—how your abilities, expertise, and perception lower your expenses, make cash, remedy issues, or alleviate ache for employers.
You are now not “simply an worker.” You’re a business-of-one. And like several profitable enterprise, it’s essential to perceive your worth proposition.
I’ve created a free UVA Discovery Device that took over a 12 months to develop. Go to workitdaily.com, create your free account, and entry the device—no bank card required. It consists of proprietary quizzes designed to attract out your hidden strengths and assist you articulate your UVA with readability.
Step 2: Construct Your Credibility on LinkedIn
Most professionals have unknowingly outsourced their fame to their employers. Whenever you apply for jobs, what do you lead with? A résumé itemizing their manufacturers, not yours.
That is not sufficient anymore. LinkedIn is now the #1 platform for knowledge-based professionals. Recruiters and enterprise house owners use it day by day to validate experience and discover problem-solvers.
As soon as you’ve got recognized your UVA, begin creating searchable, benefit-driven content material on LinkedIn. Consider it as advertising and marketing to your business-of-one. That is how alternatives come to you rather than you chasing them.
Step 3: Monetize Your Data
The data financial system is projected to hit $480 billion by 2027. Listed below are methods my purchasers are already monetizing their experience:
- Fractional work: As an alternative of 60 hours for one firm, work with 2-3 firms part-time at premium charges
- Subscription fashions: Platforms like Subs let folks pay month-to-month to entry your skilled recommendation
- Advisory roles: Receives a commission to share your experience via skilled networks
- Content material creation: Earn cash when folks eat your knowledge-based content material
The sweetness is you can begin whereas maintaining your present job.
Step 4: Scale A number of Earnings Streams
I work with former executives who now function on fractional fashions. They work fewer hours, remedy high-level issues, and earn more cash. The businesses win as a result of they get specialised experience with out full-time prices. The professionals win as a result of they’ve management, selection, and better earnings.
This is not simply concept. It is taking place proper now.
Actual Success: How Steve Quick-Tracked His Profession
Let me share a current instance. Steve, a world IT gross sales director, needed to develop into a VP quicker than his firm’s regular timeline. He began making movies sharing his data on LinkedIn.
One video caught a CEO’s eye, resulting in calls and interviews. Initially advised he’d have to begin on the director stage, Steve stood agency. The CEO requested his crew to look at Steve’s movies. Impressed by his experience and communication abilities, they endorsed him for the VP position, which he received.
Now, Steve commonly receives paid consulting alternatives based mostly on his content material and fame. That is the facility of constructing your PRO VOICE.
Introducing PRO VOICE
After 20+ years in profession teaching, I created PRO VOICE to assist professionals transition from staff to professional manufacturers. We practice you to speak and bundle your experience successfully.
After I grew to become considered one of LinkedIn’s first official influencers, somebody sarcastically known as me “some girl who writes like she’s speaking to a fifth grader about profession recommendation.” I raised my hand and mentioned, “That is me. And also you’re proper.”
However I used to be writing to serve folks, utilizing actual language as a substitute of buzzwords. I wasn’t making an attempt to sound good. I used to be making an attempt to assist folks get outcomes. That is what resonated, and that is what we educate in PRO VOICE.
What You Get with PRO VOICE:
- Direct teaching and limitless messaging with me
- Twice-weekly dwell group teaching classes
- Entry to a supportive neighborhood of creators
- Coaching on constructing your model and monetizing your content material
- Potential company illustration for model partnerships
- Publicity via our 4+ million follower community
Take Motion Now
The job market is not going again to the best way it was. Automation and AI aren’t non permanent disruptions; they’re everlasting shifts. The professionals who thrive shall be those that get forward of this wave, not those that look ahead to it to cross.
Begin right here:
- Watch my full “How To Escape The ONE-JOB Entice (In Simply 30 Days)” coaching
- Seize my e-book PRO VOICE: Flip What You Know Into What You Earn on Amazon (at the moment prime 10 in Profession Recommendation)
- Full the 30-Day G.L.O.W. Problem included with the e-book
- Use the free UVA Discovery Device at workitdaily.com
Your data is your most precious asset. There are your studying years and your incomes years. The secret is figuring out when to pivot from studying to incomes, and ensuring you are not giving freely your experience at an hourly low cost.
The longer term belongs to professionals who can remedy issues with their data, not simply their time. The query is not whether or not this transition will occur; it is whether or not you may lead it or get left behind.
Prepared to flee the one-job lure? Begin constructing your PRO VOICE right now.
From Your Website Articles
Associated Articles Across the Internet
