Animalz: Senior Content material Marketer (Enterprise/Campaigns)

Headquarters: San Diego, California

URL: https://animalz.co

As a Senior Content material Marketer at Animalz, you may take possession of executing and sustaining content material methods for a portfolio of high-growth B2B know-how prospects on our Enterprise/Campaigns group. You may be answerable for producing compelling, audience-focused content material that drives measurable enterprise outcomes.

This is not only a writing position. You may oversee content material pipelines, assign work to freelancers, collaborate with design, and act as a trusted associate to prospects. You may work intently with the Heads of Content material to translate technique into motion and work with editors and subject material specialists to make sure every little thing you ship is considerate, helpful, and aligned with enterprise outcomes.

What You may Do

• Execute and keep content material methods developed by Heads of Content material, adapting them to evolving buyer wants and suggestions  

• Create high-performing content material—blogs, guides, touchdown pages, e mail nurtures, and extra—that aligns with website positioning greatest practices and buyer intent  

• Assign and handle freelance writers, guaranteeing well timed, high-quality supply for the accounts and techniques you help  

• Collaborate with design to create graphics for varied deliverables (create design briefs, clarify ideas, and so forth)…

• Audit, refresh, and optimize present content material to enhance efficiency throughout search, conversion, and engagement metrics  

• Handle content material calendars and supply pipelines, balancing high quality with high-volume output  

• Create month-to-month efficiency reviews for the purchasers you handle, talk key outcomes and insights, and guarantee content material is aligned with buyer objectives and goal outcomes.

• Take part in knowledge-sharing inside the group, contributing experience whereas studying from others in a collaborative surroundings

• Contribute to inner initiatives, from researching and piloting new service choices to bettering AI-assisted content material workflows 

Core Competencies

• Strategic Execution: You’ll be able to translate a longtime technique into constant, high-quality execution, adjusting techniques based mostly on outcomes and suggestions

• Editorial Judgment: You perceive the way to craft efficient B2B content material throughout codecs, funnel phases, and purchaser personas—and also you assist others do the identical

• Buyer Empathy: You talk clearly, handle expectations, and construct belief with prospects by perception and transparency

• Technical Curiosity: You may have a powerful grasp of know-how and software program group dynamics, and a real curiosity in studying how advanced merchandise work so you may clarify them clearly and persuasively.

• Executional Excellence: You reliably ship high quality content material on time—even when managing a number of accounts, content material varieties, and contributors

• AI Fluency: You know the way to make use of AI instruments to help content material workflows responsibly and effectively, and keep present on rising greatest practices

• Analytical Considering: You know the way to evaluate content material efficiency utilizing instruments like Google Analytics, Google Search Console, and Ahrefs, and the way to iterate for higher outcomes

• Freelancer Administration & Suggestions Loop: You assign work to freelancers, talk buyer suggestions successfully, and guarantee deliverables meet account requirements whereas collaborating with editors all through the method

• Adaptability: You are comfy navigating ambiguity, attempting new instruments or codecs, and adjusting your strategy when priorities shift

• Worth-Pushed Considering: You optimize for long-term affect over short-term wins, and concentrate on fixing for our prospects’ prospects

• Development Mindset: You put money into your personal improvement and actively convey again insights that elevate the group’s considering and output

What We’re Wanting For

• 4–6 years of expertise in content material advertising and marketing, ideally in a B2B SaaS or company setting  

• Confirmed capacity to execute content material methods that help enterprise objectives—site visitors, conversions, engagement, or retention  

• Robust buyer administration expertise, together with the flexibility to speak proactively, handle suggestions loops, and construct belief throughout a number of accounts  

• Distinctive writing and enhancing expertise, with a powerful grasp of website positioning and narrative readability  

• Expertise assigning work to and managing freelance writers in a fast-paced editorial surroundings  

• Familiarity with AI instruments (e.g., ChatGPT, Perplexity, Claude) and the flexibility to make use of them to boost—not change—human editorial high quality  

• Robust command of content material instruments and analytics platforms (e.g., Google Analytics, Ahrefs, HubSpot, Clearscope)  

• Expertise collaborating with different content material professionals and serving to refine inner processes  

• Wonderful communication, group, and distant collaboration expertise  

• Curiosity and a dedication to steady studying within the evolving world of content material and content material technique  

Our Values

At Animalz, our values information how we present up for our prospects, our teammates, and the content material we create. We’re searching for group members who embody these ideas and wish to develop inside them.

• Worth Over Vainness: We measure our success in buyer affect, not surface-level reward. We concentrate on content material that drives sustainable, long-term outcomes by understanding and serving our prospects’ prospects.

• Two Steps Forward: Nice work anticipates wants earlier than they come up. We’re proactive and strategic, all the time searching for methods to unravel issues earlier than they turn into blockers.

• Energy Supply; Not Energy Journey: We lead by service, not authority. We energize our teammates and prospects, convert obstacles into momentum, and concentrate on elevating others.

• Pursue Mastery: We imagine nice work comes from deliberate follow, open collaboration, and fixed curiosity. We’re all the time studying, evolving, and testing new approaches.

• Left Mind, Proper Mind, Robotic Mind: Our greatest work blends creativity, evaluation, and good use of know-how—together with AI—to drive significant outcomes with out sacrificing humanity or voice.

• Within the Area: We’re not spectators. We experiment boldly, contribute to thought management, and keep immersed in our prospects’ industries so we are able to lead from expertise, not idea.

Your First 90 Days

Days 1-30: Study & Combine

• Full onboarding and grasp our instruments and processes

• Deep dive into your assigned buyer accounts

• Create your first content material deliverables with steering

• Construct relationships along with your group and prospects

Days 31-60: Execute & Personal

• Take possession of 1-2 buyer accounts

• Begin managing freelance writers and content material calendars

• Current your first efficiency reviews to prospects

• Contribute to group conferences and inner initiatives

Days 61-90: Drive Impression

• Personal content material execution for 3-4 buyer accounts

• Lead technique refinements based mostly on knowledge

• Share your experience and enhance our processes

• Reveal measurable enhancements in content material efficiency on your prospects

Working Preparations

Location: Absolutely distant, anyplace on the earth  

Timezone Necessities: We ask for at the very least 4 hours of overlap with US timezones (EST/PST) to collaborate successfully with our group and prospects

Compensation & Advantages

Wage Vary: $70,000 – $85,000 USD yearly

This position presents aggressive compensation with placement inside the vary based mostly on expertise, expertise, and demonstrated affect in earlier content material advertising and marketing roles.

• Well being & imaginative and prescient insurance coverage (or wellness stipend for non-US group members)

• 401(ok) retirement plan (US solely)

• Limitless PTO coverage

• Versatile working schedule

• Staff lunch stipends

Variety, Fairness & Inclusion

At Animalz, we imagine various views make us stronger. We’re dedicated to constructing an inclusive office the place folks of all backgrounds, experiences, and identities can thrive. We significantly encourage purposes from traditionally underrepresented teams in tech and advertising and marketing, together with folks of coloration, girls, LGBTQ+ people, folks with disabilities, and people from assorted socioeconomic backgrounds.

Equal Alternative

Animalz is an equal alternative employer. We don’t discriminate based mostly on race, faith, coloration, nationwide origin, intercourse, sexual orientation, gender identification, age, standing as a protected veteran, standing as a person with a incapacity, or different relevant legally protected traits.

We’re excited to fulfill you!

To use: https://weworkremotely.com/remote-jobs/animalz-senior-content-marketer-enterprise-campaigns-1